Sony Corporation

Products & Services

Business Area

Imaging EntertainmentThrough products such as Alpha™, VLOGCAM and the retinal projection camera kit, we contribute to a wide range of creators' production activities and make proposals unique to Sony, as we specialize in spreading the thrill of filming and diverse visual expressions. Imaging Entertainment
Lens Technology & SystemIn addition to E-mount interchangeable lenses, including G Master which incorporates Sony's latest optical technology, we also offer accessories such as wireless microphones to meet the diverse needs of image production creators. Lens Technology & System
Mobile CommunicationsWe create unique user experiences and new value through Xperia smartphones, which combine Sony's cutting-edge technologies with 5G communication technology. Mobile Communications
Home EntertainmentThrough consumer TVs, professional displays, and home audio products, we work with video content creators and partner companies to deliver Kando(emotion) experiences to customers. Home Entertainment
Personal EntertainmentWe aim to deliver Kando(emotion) through music experiences that connect creators and listeners by offering a variety of audio products and services, including headphones and wireless speakers. Personal Entertainment
New Content CreationWe integrate technologies and solutions from virtual production, XR, and cinema fields for spatial content creation, and co-create new entertainment with creators by advancing the fusion of the real and virtual worlds. Professional Imaging Technology Virtual Production 「XYZ™」(/zin/)
Media SolutionsFrom filming to broadcasting and distribution, we offer a more efficient and high-quality video production environment by providing a variety of equipment and solutions utilizing IP and cloud to suit the workflow of production and broadcasting operations. Media Solutions
Imaging SolutionsWe are strengthening Sony's camera features in software through the Camera Remote SDK business and by developing cloud services optimized for individual users. We also propose new businesses by combining various technologies such as in cameras, communications, cloud, and drones. Imaging Solutions
Sports EntertainmentSony's Sports Businesses are made up of Hawk-Eye Innovations, Pulselive, Beyond Sports and KinaTrax, all with a shared mission to deliver best-in-class officiating, broadcast and digital solutions to the sports world. Together we open doors to wider capabilities, helping the world of sports realize new opportunities and bringing experiences to life that could only previously be imagined. Hawk-Eye Pulselive Beyond Sports KinaTrax
Life Science & TechnologyWe contribute to medical development through technology by developing advanced cell analysis equipment and reagents for research, as well as monitors and printers for use in operating rooms and laboratories. Life Science & Technology
Enterprise SolutionsWe are developing technologies that make people's lives more secure, convenient, and safer by utilizing contactless IC card technologies such as FeliCa and NFC. We are also proposing various solutions that manage and utilize digital data. Enterprise Solutions

New Initiatives

Automotive EntertainmentThrough the development and consulting of hardware and software based on spatial noise cancellation and 3D audio technology, we deliver customized entertainment systems tailored to each vehicle. We are committed to providing drivers and all passengers with a new level of in-car experience. Automotive Entertainment
Olfactive TechnologiesOdorants have long been considered difficult to handle. The call for a future where anyone can freely handle smells through the development of Sony's proprietary odorant control technology to create brand new olfactive experiences. Olfactive Technologies
OTC(Over-the-Counter) Hearing AidsSony's Self-fitting OTC hearing aids were launched in the U.S. in October 2022, in partnership with WS Audiology. Our goal is to offer discreet, sleek and ergonomic designs to encourage people to want to wear the hearing aids, and develop a user-friendly smartphone app for improved usability. OTC(Over-the-Counter) Hearing Aids